Paul Raffin, is an internationally known C-Suite executive, with over forty years of experience managing consumer goods businesses across a wide spectrum of the Fashion Industry spanning department store retail, wholesale, direct to consumer, vertical specialty retail, luxury, and trading company, men’s, women’s, kids apparel, accessories and footwear. Paul has held CEO, President or Division President roles at The Frye Company, Li & Fung USA- Mens, Kids and Entertainment Licensing Group, Frette, Express, J. Crew and Gant as well as Board roles with dELiA*s and Rosie Pope.
He is known first and foremost as a highly experienced Merchant, having worked with industry luminaries from the late Marvin Traub to Les Wexner and Michael Weiss to William and Victor Fung. Raffin has led $1Billion+ revenue businesses as well as more entrepreneurial ventures. Throughout his career, Raffin has displayed a strong track record of Brand Stewardship, producing impressive financial results. Most recently, Raffin served as President & CEO of The Frye Company, positioning that brand for explosive growth within the Direct-to-Consumer segment. Raffin has also founded a consulting firm, The Merchant Matrix, LLC, whose objective is to optimize the symbiotic relationship between a brand’s promise, and the technology that can help deliver that in an exciting way. Paul serves as an advisor to the CEOs of a number of technology companies in the Augmented Reality, Wearable Technology and Artificial Intelligence sectors.